Domaine des Hospitaliers
A sophisticated brand identity and intuitive website for a romantic wedding venue in the south of France
01. Brand Identity
02. Service Vision
Limited brand awareness in a competitive market locally & internationally, hindering recognition of our extensive wedding planning services & offerings
Couples and planners face difficulties coordinating multiple vendors, leading to confusion and stress during the wedding planning process
Provide couples and wedding planners with clear, reliable information that simplifies coordinating vendors, reducing confusion and stress during the planning process
03. Prioritising Problems
Couples and wedding planners struggle to manage and coordinate multiple vendors, leading to confusion and increased stress
The brand faces limited recognition in a competitive market, affecting potential clients' ability to discover their extensive wedding planning services
04. Site Map
I’ve created the site map to provide a visual breakdown of the homepage and individual pages, offering a clear overview of the website's structure and navigation flow.
05. Wireframes
A set of low fidelity wireframes to showcase the initial layout and the “big ideas” of the design concepts, it helped us greatly before jumping in to the nitty gritty details.
06. User Flow Mapping
Using Adobe XD, I created a user flow map using a mock up of the website to provide a big picture view of all the interaction between elements and web pages as a whole. This process allows for the stakeholders to easily create a mental connection of how one page is related to another page.
07. User Interface Design
Following the agreed wireframes and brand colours above, I’ve created the mockup of the user interface on Adobe XD, for both desktop and mobile viewing.
Reflection Though this project was a quick one, gracefully balancing the commerce goals and highlighting the brand heritage at the same time was challenging yet a thrilling objective and I did not expect the final project to wrap up the way it did. Nevertheless, Domaine des Hospitaliers project is one that I’m very fond of, as I believe that it helped boost the brand perception and credibility.
Download: Livia Taslim’s resume (PDF 67.02kb): link here
Domaine des Hospitaliers Brand Guide sample (PDF 4.79mb): click here
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